2018, Mexico.
To create their social responsibility campaign, AB InBev and Grupo Modelo invited their different agencies with their respective brands to participate in a global competition. In the end, we managed to create a campaign that was chosen to be produced and represent the North American region, making it as a finalist and being named as the second-best idea globally.
CREDITS
Creative Direction: Ángel “Cheché” Rodriguez & Edgar Elorza
Copywriting: Ángel “Cheché” Rodriguez, Noé Silva & Adrián Vásquez
Art Direction: Cristo Rio De La Loza & Adrián Vásquez
Motion/ VFX: Alejandro de Uriarte
Work
Hewlett-PackardArt Direction
Young Monks 2022Creative & Art Direction
OMENCreative & Art Direction
Mitsubishi MotorsArt Direction
Beyond MeatArt Direction
Young Lions MéxicoCreative & Art Direction
Northgate MarketCreative & Art Direction
Maestro Dobel TequilaCreative & Art Direction
Shure Compatible With YouArt Direction
Victoria Chingones hasta en la muerteArt Direction
Non-Violence #NoSoloEsMarcelaArt Direction
Bud Light The Good AccidentCreative & Art Direction
Ticket To Cannes 2016Creative Direction
Hawaiian Tropic Sheer TouchArt Direction
Koleston Pau Ya No Es RubioArt Direction
Honda Fit 2014Art Direction
CONTACT
m. [email protected]
t. +52 55 1360-3352
in. /advaro
ig. @otro.adrian
© 2023 Adrián Vásquez Robles. All rights reserved.